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26.72
1.21%
0.32
After Hours:
26.72
Overview
News
Price History
Option Chain
Financials
Why HOG Down?
Discussions
Forecast
Stock Split
Dividend History
Harley Davidson Inc stock is traded at $26.72, with a volume of 3.50M.
It is up +1.21% in the last 24 hours and down -10.99% over the past month.
Harley-Davidson is a leading global manufacturer of heavyweight motorcycles across the custom, cruising, and touring segments, as well as related merchandise, parts, and accessories. In recent years, the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand. Its captive finance arm, Harley-Davidson Financial Services, provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley captured around 38% of the heavyweight domestic market in 2023.
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Previous Close:
$26.40
Open:
$26.97
24h Volume:
3.50M
Relative Volume:
2.14
Market Cap:
$3.40B
Revenue:
$5.55B
Net Income/Loss:
$598.06M
P/E Ratio:
6.018
EPS:
4.44
Net Cash Flow:
$769.85M
1W Performance:
-3.22%
1M Performance:
-10.99%
6M Performance:
-25.28%
1Y Performance:
-21.78%
1-Day Range:
$26.59
$27.60
1-Week Range:
$25.25
$27.82
52-Week Range:
$25.25
$44.16
Harley Davidson Inc Stock (HOG) Company Profile
Name
Harley Davidson Inc
Sector
Industry
Phone
414-343-8553
Address
3700 W JUNEAU AVE, MILWAUKEE, WI
Compare HOG with other stocks
| Stocks | Price | Market Cap | Revenue | Net Income | Cash Flow | EPS |
|---|---|---|---|---|---|---|
HOG
Harley Davidson Inc
|
26.72 | 3.40B | 5.55B | 598.06M | 769.85M | 4.44 |
|
THO
Thor Industries Inc
|
100.90 | 5.38B | 9.69B | 209.91M | 389.92M | 3.91 |
|
BC
Brunswick Corp
|
66.35 | 4.38B | 5.44B | 273.50M | 215.00M | 4.02 |
|
DOOO
Brp Inc
|
43.57 | 3.73B | 6.51B | 143.97M | 380.44M | 1.8792 |
|
LCII
Lci Industries
|
101.29 | 2.58B | 3.78B | 130.94M | 358.12M | 5.14 |
Harley Davidson Inc Stock (HOG) Upgrades & Downgrades
| Date | Action | Analyst | Rating Change |
|---|---|---|---|
| Jan-23-25 | Reiterated | Citigroup | Neutral |
| Jan-21-25 | Downgrade | Morgan Stanley | Overweight → Equal-Weight |
| Dec-31-24 | Reiterated | Robert W. Baird | Neutral |
| Oct-02-24 | Downgrade | Robert W. Baird | Outperform → Neutral |
| Apr-23-24 | Resumed | Morgan Stanley | Overweight |
| Jul-21-23 | Upgrade | DA Davidson | Neutral → Buy |
| Jul-13-23 | Reiterated | UBS | Neutral |
| Apr-19-23 | Initiated | KeyBanc Capital Markets | Sector Weight |
| Mar-21-23 | Upgrade | Morgan Stanley | Equal-Weight → Overweight |
| Mar-15-23 | Upgrade | Jefferies | Underperform → Hold |
| Nov-15-22 | Initiated | Jefferies | Underperform |
| Oct-24-22 | Initiated | Citigroup | Neutral |
| Oct-14-22 | Reiterated | DA Davidson | Neutral |
| Jul-20-22 | Reiterated | BofA Securities | Buy |
| Jul-01-22 | Initiated | DA Davidson | Neutral |
| Feb-01-22 | Upgrade | Morgan Stanley | Underweight → Equal-Weight |
| Jul-27-21 | Downgrade | Edward Jones | Hold → Sell |
| Apr-23-21 | Downgrade | Morgan Stanley | Equal-Weight → Underweight |
| Apr-14-21 | Initiated | BofA Securities | Buy |
| Apr-09-21 | Upgrade | Northcoast | Neutral → Buy |
| Mar-31-21 | Upgrade | Robert W. Baird | Neutral → Outperform |
| Jan-29-21 | Downgrade | Northcoast | Buy → Neutral |
| Jan-19-21 | Reiterated | Citigroup | Buy |
| Nov-30-20 | Resumed | William Blair | Mkt Perform |
| Nov-02-20 | Downgrade | UBS | Buy → Neutral |
| Oct-28-20 | Downgrade | Morgan Stanley | Overweight → Equal-Weight |
| Jul-16-20 | Upgrade | Wedbush | Neutral → Outperform |
| Jul-15-20 | Upgrade | UBS | Neutral → Buy |
| Jul-14-20 | Upgrade | BMO Capital Markets | Market Perform → Outperform |
| Jul-10-20 | Upgrade | RBC Capital Mkts | Underperform → Sector Perform |
| Jul-09-20 | Upgrade | Northcoast | Neutral → Buy |
| Jul-06-20 | Initiated | Citigroup | Buy |
| Jun-25-20 | Upgrade | Wolfe Research | Peer Perform → Outperform |
| Jun-09-20 | Reiterated | Wedbush | Neutral |
| May-05-20 | Upgrade | Argus | Hold → Buy |
| Apr-06-20 | Downgrade | Argus | Buy → Hold |
| Mar-16-20 | Downgrade | RBC Capital Mkts | Sector Perform → Underperform |
| Jan-29-20 | Upgrade | KeyBanc Capital Markets | Underweight → Sector Weight |
| Nov-04-19 | Downgrade | KeyBanc Capital Markets | Sector Weight → Underweight |
| Oct-09-19 | Reiterated | Wedbush | Neutral |
| Apr-24-19 | Downgrade | Goldman | Neutral → Sell |
| Apr-08-19 | Downgrade | Wells Fargo | Outperform → Market Perform |
| Oct-19-18 | Downgrade | BMO Capital Markets | Outperform → Market Perform |
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Harley Davidson Inc Stock (HOG) Latest News
Harley-Davidson (NYSE:HOG) Reaches New 52-Week LowHere's What Happened - MarketBeat
Livewire Group Inc.: Insights from Harley-Davidson’s Earnings Call - TipRanks
Harley-Davidson (HOG) Projected to Post Earnings on Wednesday - MarketBeat
Harley-Davidson (NYSE:HOG) Stock Price Down 5.2% After Earnings Miss - MarketBeat
Harley-Davidson fans issue urgent plea to company to ‘make changes before it’s too late’ after 2024 sales t... - The US Sun
Harley-Davidson, Inc. (NYSE:HOG) Q4 2024 Earnings Call Transcript - Insider Monkey
Harley-Davidson’s 2024 results not very encouraging - Motorcycle Sports Australia
Morgan Stanley Trims Price Target on Harley-Davidson to $31 From $33, Keeps Equalweight Rating - Marketscreener.com
Citi cuts Harley-Davidson target to $29, maintains neutral stance - Investing.com India
Harley-Davidson Full Year 2024 Earnings: Misses Expectations - Yahoo Finance
Harley-Davidson (HOG) PT Lowered to $29 at Citi - StreetInsider.com
Harley-Davidson Inc (HOG) Q4 2024 Earnings Call Highlights: Navigating Challenges with ... - Yahoo Finance
Harley-Davidson Reports Mixed 2024 Financial Results - TipRanks
How Honda Wants To Take On Harley-Davidson CVOs In 2025 - MSN
Harley-Davidson Battles Headwinds Amid Earnings Call - TipRanks
Harley-Davidson targets 10% dealer inventory reduction by 2025 end amid strategic shifts - MSN
Harley-Davidson (HOG) Q4 2024 Earnings Call Transcript - AOL
LiveWire lost another $110M in 2024. How long until majority shareholder Harley-Davidson unplugs? - The Business Journals
Harley-Davidson’s big plan to try win back customers in 2025 as they unveil updated bike lineup with major... - The US Sun
$365 million drop in Q4 leaves Harley sales down 11% for the year - BizTimes Milwaukee
The 5-Year-Old Harley-Davidson CVO You Should Buy Used - TopSpeed
Harley-Davidson's Revenue Absolutely Tanked Last Year, Future Isn't Looking Bright - Inkl
Harley-Davidson Reports $117 Million Loss - Civic Media
Harley-Davidson posts nearly $117 million loss in fourth quarter of 2024 - NewsBreak
Harley-Davidson Struggles With Sales Drop In Q4, But New Touring Models Boost Market Share - Benzinga
Harley-Davidson forecasts weak 2025 as spending falters - Reuters
Harley-Davidson CEO makes stark admission about 2025 after chain forced to close multiple dealerships last... - The US Sun
Harley-Davidson reports a quarterly loss. How consumer confidence has hit motorcycle sales. - Milwaukee Journal Sentinel
Harley-Davidson sales plunge - WTMJ
Harley-Davidson Reports Q4 Loss with EPS of -$0.93, Missing Esti - GuruFocus.com
Harley-Davidson Q4 sales crater on high financing costs (HOG:NYSE) - Seeking Alpha
Harley-Davidson Earnings: Stock Falls After Weak Motorcycle Sales Forecast - The Wall Street Journal
Harley-Davidson (HOG) Q4 Earnings: Taking a Look at Key Metrics Versus Estimates - Yahoo Finance
Harley-Davidson stock slips after Q4 loss amid ‘cyclical headwinds for discretionary products’ - MSN
Sales slide at Harley-Davidson, hitting shares - ShareCast
HOG Earnings: Harley-Davidson slips to loss in Q4 as sales fall - AlphaStreet
Harley-Davidson reports 60% motorcycle revenue decrease, loss worse than expected - Milwaukee Business Journal
Harley-Davidson (HOG) Reports Q4 Loss, Misses Revenue Estimates - Yahoo Finance
Harley-Davidson (NYSE:HOG) Misses Q4 Sales Targets By Stock Story - Investing.com Canada
Harley-Davidson Delivers Fourth Quarter and Full Year Financial Results and 2025 Outlook - Marketscreener.com
Harley-Davidson (NYSE:HOG) Sets New 1-Year LowHere's What Happened - MarketBeat
Harley-Davidson Swings to 4Q Loss as Sales Slump - MarketWatch
Harley-Davidson: Q4 Earnings Snapshot -February 05, 2025 at 07:15 am EST - Marketscreener.com
Harley-Davidson (NYSE:HOG) Misses Q4 Sales Targets - Yahoo Finance
Harley-Davidson: Q4 Earnings Snapshot - Barchart
Harley-Davidson shares slip after Q4 loss amid ‘cyclical headwinds for discretionary products’ - MarketWatch
Harley-Davidson shares drop after reporting Q4 loss, missing estimates By Investing.com - Investing.com UK
Harley-Davidson expects weak 2025 motorcycle revenue as spending falters -February 05, 2025 at 07:04 am EST - Marketscreener.com
Harley-Davidson forecasts weak 2025 as spending falters -February 05, 2025 at 07:04 am EST - Marketscreener.com
Tariffs 'are on everybody's mind' says Harley-Davidson CEO - MarketWatch
Bad News: You Can’t Buy This Popular Harley-Davidson Cruiser Anymore - TopSpeed
Harley Davidson Inc Stock (HOG) Financials Data
Revenue
Net Income
Cash Flow
EPS
4.22%
0.18%
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